Marketing & PR
Russian Federation
Moscow
B2C

eCommerce Acquisition Manager

Temporary position 
Key Responsibilities

1. Core Media Management (Display, PSM, OLV)

  • Oversee core media lines, including Display, PSM, and OLV.
  • Explore and test new platforms and traffic sources (including in-app platforms) to expand reach.
  • Evaluate performance, develop and implement optimization strategies.
  • Manage communication with agencies in Russia, Kazakhstan (and potentially Belarus).
  • Monitor campaign launches: participate in the creation of creative assets, verify technical compliance, and ensure timely delivery of materials to agencies.
  • Collect interim and final performance reports.
  • Ensure the availability of all necessary applications and adherence to payment deadlines.
  • Negotiate additional contract terms and conditions in response to evolving advertising regulations.

2. Mobile Product Support

  • Plan and oversee launches for mobile products in accordance with the 2026 strategy.
  • Assess campaign effectiveness, propose and implement optimization measures.
  • Collaborate on creative development, ensure technical compliance, and manage asset delivery to agencies.
  • Compile interim and final campaign reports.

3. PetKa Product Support

  • Manage media presence for PetKa across Display, PSM, and affiliate channels.

4. e-SIM Product Support

  • Manage media presence for e-SIM across Display, PSM, and affiliate channels.

5. Affiliate Channel Management

  • Support standard affiliate offers, plan and execute special fixed-price placements (including promo and bundle support, and participation in partner festivals).
  • Onboard and manage new webmasters.

6. Cross-Functional Collaboration

  • Partner closely with the PPC team to maximize synergies between paid search initiatives and other digital marketing activities.
  • Collaborate with Marketing and Brand teams to ensure messaging alignment, consistency with overall brand strategy, and support for joint campaigns.
  • Work with the Analytics Team to track KPIs, interpret data insights, and drive data-informed decision-making.

Requirements

  • Deep familiarity with Digital Media channels and industry best practices.
  • Entrepreneurial mindset with a strong, data-driven approach.
  • Highly result-oriented and performance-focused.
  • Excellent command of English (both verbal and written).
  • Strong overall communication and interpersonal skills.

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