APAC Consumer Marketing Intern
We are looking for a motivated and organized Consumer Marketing Intern to support the Consumer Marketing Manager in executing B2C marketing activities across the APAC region, with a focus on Southeast Asia and Greater China.
This is a hands-on opportunity to gain experience in digital marketing, campaign management, content localization, influencer/KOL marketing, partnerships, and marketing reporting across multiple markets.
Key Responsibilities
1. Marketing & Campaign Support
- Support the planning and execution of regional and local consumer marketing campaigns.
- Coordinate campaign timelines and deliverables, support and follow-up with internal teams and agencies, and vendors.
- Assist with campaign briefs, promotional calendars, presentations, sales and performance reports, and marketing materials.
- Support the localization and adaptation of marketing content for different APAC markets.
2. Digital & Content Marketing
- Support digital marketing activities across website and promo pages, social media and social stores, and other online consumer channels.
- Assist with content creation, proofreading, and coordination of creative assets.
- Research market trends, competitors, consumer behavior, and relevant marketing opportunities.
3. KOL & Influencer Support
- Support influencer campaign coordination, content reviews, campaign launch, researching and identifying relevant KOLs and content creators across APAC.
- Help monitor influencer and campaign performance, engagement, campaign KPIs and deliverables.
4. Partnerships & New Opportunities
- Research potential consumer brand partnership opportunities.
- Assist with campaign discussions, activations, performance reviews, and other consumer engagement initiatives as required.
5. Reporting & Administration
- Collect and consolidate campaign performance data and prepare regular sales and marketing performance reports.
- Support raising and tracking campaign budgets, invoices, contracts, and marketing expenses.
- Maintain organized marketing files, trackers, presentations, and campaign documentation.
- Support the Consumer Marketing Manager with day-to-day marketing activities and projects.
Application Process:
- HR Interview
- Meeting with Hiring Manager
- Interview with Hiring Team
- Offer stage
- Currently pursuing or recently completed a Bachelor’s degree in Marketing, Communications, eCommerce, Business, or a related field.
- Strong interest in consumer marketing, digital marketing, social marketing, and technology.
- Excellent written and verbal English communication skills.
- Strong organizational and project coordination skills.
- Comfortable working with Excel/Google Sheets, PowerPoint/Google Slides, and other digital marketing platforms and tools such as PowerBI, Superset, and other.
- Detail-oriented, proactive, and able to manage multiple tasks and deadlines.
- Curious about different APAC markets and consumer trends.
- Mandarin or other APAC languages is a plus.
- Previous internship, project, or university experience in marketing is an advantage.
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